top of page
BRANDING
Have a brand with a solid personality and purpose and a visual identity with a unified style and the ability to communicate with your audience.
WHAT'S INCLUDED .
You x Brand
Current brand diagnosis
How is it seen?
Brand needs in the market
Where are you and where do you want to go?
SWOT da marca
Brand Personality
Tone of Voice
Purpose
Positioning
Associations
Brand Archetype
People
Unity of Style
Brand Differentiators
Relationship with competitors
Benefits
Strategies
Key Visual
Visual Identity
Symbol
Vertical and Horizontal Logo
Patterning
Brand Book
Brand Presentation
Palette
Typography
Symbol
Logos
Safety margins
Patterning
Logos vs. backgrounds
Visual Identity Applications
bottom of page